In Flames - "Alias"

In Flames is a band that I have never followed all that closely, although I should as I have liked a lot of what I have heard. Earlier this year they released A Sense of Purpose, and now they have a second video clip for the album. The song is "Alias" and I like it to. It is heavy and has a great groove to it. Not to mention, I like the lights and sparks int he video.